Keyword Research Panel Discussion
Published at : August 21, 2021
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Maybe there is something more to keywords than just inserting phrases into text without considering the user experience?
Perhaps it would be a good idea to consider the intent behind each search phrase?
Just stuffing a list of keywords into your content doesn't help anyone, so how should you approach keyword research?
During this panel discussion, you will find answers to these questions and more. Be sure to bring your own questions about keyword research.
Each panelist will provide a brief summary of their approach to keyword research. Next, we will have a discussion about why they each made the decisions they did with their process. Sure, you will learn how they do keyword research. However, our discussion will delve deeper into the reasons behind each of the choices that makeup their process.
Keyword Research Panel
Carolyn Wilborn (ROI Revolution)
Carolyn Wilborn is an SEO Content Manager at ROI Revolution. She's worked in online content for 20+ years, including 6 years in an online newsroom and 8 years in digital marketing. Growing up as a military brat, she's learned how to quickly adapt to new situations and communicate with people from a wide range of backgrounds. Carolyn read 187 books last year, but she won't tell you which ones.
Matthew Kay (Compound Growth Marketing)
Growth-minded marketer with a proven track record and years of experience driving positive outcomes across digital channels. Pursuing excellence every day in SEO, email marketing, web design, and beyond.
Casey Barnett (Method Savvy)
Maybe there is something more to keywords than just inserting phrases into text without considering the user experience?
Perhaps it would be a good idea to consider the intent behind each search phrase?
Just stuffing a list of keywords into your content doesn't help anyone, so how should you approach keyword research?
During this panel discussion, you will find answers to these questions and more. Be sure to bring your own questions about keyword research.
Each panelist will provide a brief summary of their approach to keyword research. Next, we will have a discussion about why they each made the decisions they did with their process. Sure, you will learn how they do keyword research. However, our discussion will delve deeper into the reasons behind each of the choices that makeup their process.
Keyword Research Panel
Carolyn Wilborn (ROI Revolution)
Carolyn Wilborn is an SEO Content Manager at ROI Revolution. She's worked in online content for 20+ years, including 6 years in an online newsroom and 8 years in digital marketing. Growing up as a military brat, she's learned how to quickly adapt to new situations and communicate with people from a wide range of backgrounds. Carolyn read 187 books last year, but she won't tell you which ones.
Matthew Kay (Compound Growth Marketing)
Growth-minded marketer with a proven track record and years of experience driving positive outcomes across digital channels. Pursuing excellence every day in SEO, email marketing, web design, and beyond.
Casey Barnett (Method Savvy)
KeywordResearchPanel